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LADA Vesta is the leader in March · 2019-04-16 08:20

In March 2019, 33 821 LADA WERE sold in Russia, which is 10.1% higher than in March last year. In total, 82 363 LADA cars were sold in Russia in the first three months of 2019, which is 4.1% more than in the same period of 2018, the press service of AVTOVAZ reports.

LADA continues to increase the achieved market share, which at the end of March, according to the Company’s own assessment, amounted to 21%.

The leading positions in March 2019 belong to LADA Vesta cars, 12 850 cars of this family have found their buyers, which is an absolute record of sales for the month since the model was launched on the market. Sales growth compared to March 2018 amounted to 40%.

LADA Granta took the second place in the rating. In March, 10 422 cars were sold, the increase in sales compared to the same month last year reached 24.4%. It should be noted that LADA Granta retains the position of leader according to the results of the first 3 months of 2019.

“I want to emphasize the success of the state programs “First car” and “Family car”, which showed their high efficiency in March. We continue to increase sales and are actively working to strengthen our market share. LADA in April will continue to adhere to the strategy of active stimulation of demand, offering its customers special conditions for the purchase of cars, which can be summed up with the existing state programs”, – said the Executive Vice President of PJSC “AVTOVAZ” for sales and marketing Jan Ptachek.

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